Recently, one of my Students in the Facebook Baking Mentorship Community asked me a very Important Question.
“Why Do Most Start-Up Baking Business Fails?”
The answer to this question is what most Bakers will want to know.
Either you are new in Baking or you have been in the Baking Business for sometimes, It is good to know the major reason why most Baking Business has failed in the past in order to avoid them.
So, generally, let’s talk about why most Business fails.
When I was in a Seminar some years ago, I asked this question and many people stood up to say different things.
Some will say Poor Start Up, Some will Say Bad Customer Relation and e.t.c
But let me tell you…There are two major reasons why Business Fails, and here are they!
- Lack of Cash Flow
- Lack of Good Service
Lack of cashflow is the major problem of most businesses. Lack of cash flow in Baking Business can be as a result of BAD PRICING.
If you start a Baking Business, Bad pricing can easily take the Business down faster than anything.
Here is what I am saying… If you underprice your Products (cakes), this may
This may also lead to debt or unavailability of baking materials to keep running.
Although, in as much as you don’t want to underprice your product, you also do not want lose your customers. Over pricing your product can make you lose your customers even faster than a twinkle of an eyes.
Now, let’s talk about Lack of Quality Service…
In the Baking, most of your customers keeps coming because they are satisfy with your service and In order for them to keep coming, you need to keep satisfying their needs. Keep giving them what they want exactly as they want it or even more.
I usually tell my students in the Facebook Private Baking Mentorship Community to always under promise and over deliver.
Most of your customers are not coming because they like you, they are not coming because they are your friends, even though they came because of the love they have for you, If they keep geting bad service from you, and they have an alternative place where they can get a better service, the will jet out.
That means you have just lost a customer… and losing one Customer may later cost you over 10clients.
How to Meet Up With your Customers’ Demand.
Today, to keep on meeting your customers’ demand and stay professional in Baking Business, you need to keep Upgrading yourself.
Take every Advantage that comes your way.
I remember sometimes in 2012, I had a wedding Cake order, this client specify exactly what she wanted and I had no option to get a training on this. This training cost me more than the amount I was supposed to profit from her order.
But, Apart from the fact that that training will help me in satisfy another client, keeping her was so important to me…Infact, at that time, I knew I must not lose her.
If you are just going into Baking Business or you are already in the Business… you should be ready to learn. Learning must be your number one priority.
Do you have a friend who is doing some amazing things in baking that you do not know how to do?
Talk to Her…Ask Questions.
Read Books, Get Manuals and keep developing yourself.
And the good thing is that we are even in the Digital Age, which means you do no longer need to leave the shore of your home or business place before you get access to good training.
Now, with Digital
Now, you see why I am always reminding you of this Training.
With the training, you can even perform some Baking Magic with the Training Videos by following the step-by-step Guide. In case there is something you have not done before, all you need to do is to take a video from the training Pack, watch it and follow the steps.
No one is interested in knowing how you achieved success (not even
By the time you practice this steps for sometimes and you keep reading the Guideline in the Cake Baking and Decorating Bible too, you will become the master of the Game and know how to Bake and Decorate anything either with Butter Icing, Royal Icing and Fondant.
The Irony of it all is that, If you do not know something and you keep mute without doing anything on it… No Magic will happen.
You will remain Ignorant of what you don’t know.
In 2019, if you really need to start getting different result from what you’ve been getting before, you need to start doing thing differently. Take actions more, Plan more and the master of it all…work on Personal Development.
If you keep these in mind, before the Second quarter of the year, you will be amazed!
So, If you ever have Plan to Upgrade your Baking Skill this year and become more professional in order to make more from Baking Business, this training will help you out in a great way!
I wish you success in your Business this Year!